I began working on the Delta account at Moxie in 2016 as the copywriter for monthly social media content. My partner, Avery Robinson, and I created cross-channel content for Delta regularly for nearly two years.
We mixed “from the window seat” shots and user-generated photos combined with original concepts and content that resonated with a wide audience. From viral tweets to Instagram Stories, we made thumb-stopping pieces that elevated the brand in social.
In addition to social media, I worked on several larger campaigns, including Delta’s record-setting Big Thank You.